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Tuesday, January 22, 2013 

Starbuck Buys Teavana


so next time you are in Paseo Nuevo Mall, stop into Teavana and say hello to the newest "sister" of Starbucks.

Starbucks Corp. completed its acquisition of Atlanta-based Teavana Holdings Inc. this week, “promising to reinvent the way the world enjoys tea,” wrote Jeff Hansberry, Starbucks president of channel development and emerging brands, in a blog posted Monday. 

The $620 million cash transaction was first revealed in November. The move makes the more than 300-unit Teavana retail chain a wholly-owned subsidiary of Seattle-based Starbucks. 
 

Hansberry wrote that while some of Teavana’s product lineups may change, “most of the Teavana experience will stay the same and several new additions will be offered.” - Restaurant News

 

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