Baskin Robbins Introduces a "healthier" ice cream
and will give you a chance to taste it FOR FREE on January 15th with proof that you belong to a gym.
Ice cream chain Baskin-Robbins said Monday it is launching a new line of better-for-you ice cream treats just in time to help New Year's dieters trim their waistlines.
The line, called BRight Choices, will include light and reduced fat, no sugar added ice cream as well as dairy-free sorbet and fat-free frozen yogurt. It will be sold in stores beginning today.
...The chain will offer a free scoop of any BRight Choices flavor on Jan. 15 to any consumer who can show proof of a gym membership. - BusinessWeek
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